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Retina Digital

What Does a Fractional CTO Actually Do for a Small Business?

More Than A Job Title The title “Chief Technology Officer” might sound like something reserved for global companies with huge IT departments. But smaller businesses make important technology decisions too—often without anyone taking overall responsibility for them. You may have a web agency looking after your website, an IT provider managing computers and email, several […]

7 Things Your Business Is Still Doing Manually That Should Be Automated

Running a small business involves plenty of work that needs a human. Copying the same customer details into three different systems probably isn’t one of them. Neither is downloading a spreadsheet just to upload it somewhere else. Or manually creating an invoice from an order that already contains all the information the invoice needs. On […]

How to Choose a CRM: A Straight-Talking Guide

How to Choose a CRM – A Comprehensive guide for small business Up to 70% of CRM rollouts fail to deliver what was promised.  I’ve sat across the table from enough businesses to know the real cause: nobody worked out what they actually needed before they bought anything. If you’re running a business with 5 […]